COMMUNICATION
NLA2002 Library
Communication Agenda

gamaliel gateway

  Your Web site at Gamaliel.org
   
  The Vision

The internet is a wonderful paradigm of the Gamaliel Network. Once you get connected, you are free to meet your own needs and influence the world around you in ways you never imagined.

The re-design of gamaliel.org created a place in cyberspace where all sorts of things can happen:

You learn about the Gamaliel Foundation
You conduct network business
You find support for your work in the network
You can find important base building documents
You can learn about every network affiliate
You can collaborate with other leaders

Making the vision real

This vision came to life in a community of clergy. It will take a network wide community to sustain it. Growing organizations need to be intentional about their communication.

Besides being available at gamaliel.org, each local, regional, and national affiliate needs a leadership table strategizing how to tell our story and how to be good stewards of our image.

At these leadership tables we will gather people who are interested in creating and updating web sites, brochures, newsletters, ad books, annual reports, and all manner of print media.

At these tables leaders will guide each organization’s relationship to print and broadcast media.

These leaders will design and produce media that will move issues in our congregations, organizations and communities.

These leaders will also be responsible for securing the funding to support the organization’s communication efforts.

These leaders will be supported with NLA base building workshops and other training.

Does our organization already have a website?

Every Gamaliel affiliate has had a fully designed and linked 15 page website ready to receive organizational content since NLA 2001. These pages represent a basic set of information that viable organizations are willing to share with one another. They include:

About us

history and mission

Members

basic contact information

Board

roster with basic contact information

Staff

contact information, picture biography

Calendar

annual up-to-date list of events

Clergy Caucus

roster, contact roster and activities

Contributors

contributors list, web site link, a thank you and encouragement patronization.

Contact Us

contact person, address, phone, fax, e-mail address.

Home Page

your most important message is posted here.

Actions

flyers and announcements

Issues

papers, talking points, metro agendas

Core Teams

directories and basic contact information

Core Teams

actions are chronicled here

News

news releases & news story summaries

Victories

showing the difference you make

Gathering this information together should not be too difficult for a viable organization. This is the basic information necessary for telling any organization’s story. It is best if it is supplied to the web master or web team in a text file.

There is also a new page template that retains the site links while providing the organization with unlimited extra pages.

Who can give content to affiliate websites?

We are looking for people who are:

committed to congregation based organizing
interested in using the web to communicate
basic typing skills

Knowledge of html and other web programming languages in not necessary. Experience with digital or 35 mm photography and the use of a scanner is very useful.

Experienced programmers are welcome as long as they understand they will be working with MS FrontPage.

What is necessary?

An IBM compatible computer that will run MS FrontPage (not available for Apple computers), with a copy of MS IE and a connection to the internet. A low cost connection to an Internet Service Provider may be more useful than connecting through a service such as AOL, CompuServe, or Prodigy. A DSL line may be helpful but is not necessary. Phone connections that allow access to the web and voice are very helpful.

FrontPage

This software is widely used in the academic and business community today. It does not require prior knowledge of web design or programming. Using FrontPage is very similar to using a modern word processor. FrontPage continues to receive good reviews in software journals. It also allows experienced programmers to enhance their own pages by writing and using their own code. Microsoft is now making this software available to non-profit organizations like ours at one sixth of street price.

All web master and web team members must register with Director of Communication, Don Burton, by phone at (262) 639-5914. FrontPage must be purchased and installed and the webmaster should have basic content to add to the website in text form before registration. An hour should be set aside for this conversation that will enable the web master to:
add and edit text on the web page, insert pictures and graphics, link to gamaliel.org pages, the world wide web and e-mail. The web master will also receive their user name and password at this time.

Your Web Site is accessed in two ways

Your find the link to your page in the Gamaliel Affiliate Directory on the Gamaliel Gateway page and on every Gamaliel.org page.

After your webmaster has registered with the Office of Communication, your site may be accessed by typing
"http://www.gamaliel.org/organization".

Technical & other issues

The purpose of Gamaliel.org is to provide a powerful internet presence that will assist the Gamaliel network to move local, regional and national issues.

A powerful internet presence requires all affiliates and components of the Gamaliel Network to share the same domain. This enables our users to search all the organizations to receive the information they need.

Linking one domain to another does not contribute to a powerful internet presence for the Gamaliel Network.

Some organizations continue to insist on their own domain name instead of using the “domain-like” name provided with their gamaliel.org web site.

While we can provide domain name forwarding to an affiliate’s folder on our site we continue to discourage this practice. We are trying to secure a powerful national internet presence that contributes to building a national image for the Gamaliel network.

The URL “http://www.organization.org” obscures the relationship of the local or regional organization to Gamaliel Network. “http:// www.gamaliel.org/organiza-tion” makes this relationship very clear.

The current design of gamaliel.org is part of a three part process that was outlined at NLA 2001.

This year’s theme is “Collect and Communicate.” Almost every day new organizations and resources are being added to Gamaliel.org. For example, Dr. David Rusk is providing us with much of his research into the metropolitan areas where our organizations are located. By NLA the ten year archive of the Gamaliel Clergy Caucus Training will be available online. Before NLA important training materials will be available to organizers in a secure site. Access to these materials are available 24 hours a day, seven days a week.

Next year’s theme is “Decide and Design.” Members of a National Communication Table will make decisions that will shape the re-design of gamaliel.org. They will also lay out a communication strategy for the Gamaliel network.

The third year’s theme is “Data Driven and Diversified.” The possibilities and the software we use in 2004 will be determined by the decisions we make in 2003. During the course of this year the shape of the Network will be clearer and we will be able to shape a powerful communication strategy for the emerging Gamaliel Network.
 

  Links to Webmaster
Webmaster is the help center for affiliate web masters or web teams.
  How to prepare to give Content to your site
  FrontPage at a discount
  How we work together
   
  This section will include a demonstration of how to give content to a Gamaliel.org web site as well as a quick look at the diverse sites that are beginning to develop at gamaliel.org.